Console

Advertise with Console

Discover the best tools for developers

Console is the place developers go to find the best tools. Each week we pick out the most interesting tools and new releases to help experienced developers stay up-to-date with what matters.

In a crowded market, our audience trusts our recommendations.

How to work with us

console.dev

DevTools Podcast

A discussion about devtools related topics ranging from the philosophy of open source and how developers adopt new tools to how to decentralize your tech stack.

Audience

Launched in early 2021, Console has quickly become a trusted resource for CTOs, engineering managers, technical architects and experienced developers.

How to work
with us

Planning a new release or product launch? Looking to reach new customers? We put you in front of experienced developers specifically looking to try new tools. We can help increase signups by coordinating a campaign to meet your goals.

Console sponsored

We only feature 3 tools each week, and our audience knows that only the best tools make it into our newsletter. We feature just one sponsored tool in each newsletter and sponsored reviews appear at the top of the email as the lead review.

The benefits of our sponsored package include:

Top spot

Sponsored reviews appear at the top of the newsletter as the lead recommendation.

Schedule

Schedule when your product review appears in the Console Weekly newsletter.

Interview

Supporting Q&A interview to tell the story of your product.

Context

Include a link to a blog post or technical article to go deeper into your release.

Website

Inclusion of your tool in the Console Tools list.

Social

Promotion of the launch on social media.

Offer

Opportunity to provide an exclusive offer to our audience e.g. early access, invite codes, bonus credits, discounts.

Badges

Access to custom badges for your website and marketing materials to showcase that you’ve been featured as a Console Developer Tool of the Week.

Welcome

Optional additional placement in our “welcome email” for 30 days. This goes out to 50-100 new Console subscribers every day.

Tell us about your tool and campaign goals.

Get in touch

Recent campaigns

Slim.AI Logo
Slim.AI

Visit

Slim.AI is a container analysis and comparison tool. Slim.AI approached Console to help sign-up early adopters to their developer platform. Console worked with their growth team to maximise exposure to our audience by offering unique invite codes to incentivize developers.

“Our campaign with Console was very successful. We saw x5 our usual daily rate of acquisition both on the day of the newsletter and in the following days. The best thing was how qualified the audience was. We saw new people join our Discord community and start engaging, something we rarely see through more traditional paid sources. We even had a new application for an engineering position as a result of seeing the interview. Console really helped us reach exactly the audience we wanted.” Pieter van Noordennen, Senior Director, Growth

How it worked?
Offer

Slim.AI offered the Console audience an exclusive invite code that provided early access to the Developer Platform. The invite code was promoted alongside their review in the newsletter to encourage the Console audience to sign up.

Interview
Website
Social

To maximise reach with our audience, Console also ran an interview with Slim.AI CEO, John Amaral, which was published on the Console website, social media, and in the newsletter.

Liveblocks Logo
Liveblocks

Visit

Liveblocks worked with Console to help deliver their first users as part of a coordinated launch for their real-time collaboration API. As well as driving sign-ups to their new tool, Console’s launch package also provided early industry validation for their API.

“Launching a new company and a new product is always difficult because you have to quickly build credibility when nobody has heard of you. Console’s audience knows that their recommendations are independent, so it made a big difference to our launch day that Liveblocks could be featured.” Guillaume Salles, CTO

How it worked?
Schedule
Time

Console scheduled a review to appear in the Console Weekly newsletter the same day that Liveblocks launched, reaching thousands of developers’ inboxes and introducing Liveblocks to the developer community.

Interview

As part of the launch, Console also published an interview with Liveblocks CTO, Guillaume Salles, in the Console newsletter and on our website. Helping provide a background to the company for new customers, the interview also ranked highly in Google for anyone researching the newly launched company.

Website
Social

The newsletter review also appeared on the Console Tools List, offering further third-party validation for Liveblocks to share on their own social media channels as a trusted recommendation for their new tool.

IPInfo Logo
IPInfo

Visit

IPInfo is a leading API for IP address metadata lookup. They were looking for new channels to reach developers, so worked with Console to reach an audience of experienced developers.

“IPInfo’s API solves quite a specific need, so it is important for us to reach developers who can influence decisions, or who have a budget themselves. Console’s audience fits that criteria, which is why we were interested in incentivizing their audience with an exclusive discount code. We often see a long lag between interest and conversion, but have already seen new paying customers from our target demographic as a direct result of working with Console.” Ben Dowling, CEO

How it worked?
Offer

IPInfo provided the Console audience with a special discount to encourage signups. This provided a significant discount on the list price for a set period of time. Console ran the code alongside the newsletter review to increase click conversions.

To incentivize our audience and deliver new customers, Console worked with IPInfo to offer a discount code exclusively available to Console subscribers to try out IPInfo for less.

Website
Social

To support the promotion, IPInfo’s review was published on the Console Tools List and promoted on social media.

Oso is a batteries-included framework for building authorization in your application.

To promote a product release, Oso worked with Console to scheduled a review, an interview with their CTO, and promotion of a blog post on Why Authorization is Hard.

“Oso is breaking new ground in a complex space (authorization). We're creating a new product category, which is a complicated category, so it makes it challenging to break it down to developers and explain it to them. So we want to be in media, like Console, where developers are interested in learning new things. Working with Console, we were able to provide the extra context that enabled us to convey how Oso can help. We were able to sync our launch dates and coordinate an interview with our CTO to provide a primer on the vision, but also deeplink to our developer docs. This helped us maximize impact for the launch and reach thousands of developers in the right way.” Stephie Glaser, Developer Relations

How it worked?
Schedule

Console scheduled Oso’s review to appear in the newsletter as part of a coordinated launch. Their review, interview and blog post reached 10k developer inboxes.

Interview + blog post

Oso is tackling a challenging problem. To increase engagement and understanding, Console published an interview with Oso CTO, Sam Scott, where he provided deeper insights about the company. This accompanied their tool review and interview in the newsletter.

Website
Social

The newsletter review also appeared at the top of the Console Tools List, delivering further clicks and offering further third-party validation for Oso to promote on their own social media channels as part of their launch campaign.

CodeSee Logo
CodeSee

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CodeSee maps codebases to help understand how your code works.

To coordinate with the launch of a new beta release at Hacktoberfest and to announce their seed funding round to the tech press, Console provided added exposure to the developer community by scheduling a review of their new launch to coincide with their announcement to secure new beta testers.

“Console provided a compelling means to support our launch of CodeSee Maps. Through Console, we were able to target developer audiences naturally attuned to our solution and offer independent insight into CodeSee as a company in the Console interview of our CEO, Shanea Leven. And the results were solid; the newsletter performed well, and on the day of the launch we witnessed a boost in visitors to CodeSee.io and our open source community referred from Console.dev promotion.” Alexandra Matthiesen, VP of Marketing

How it worked?
Schedule
Time

Console scheduled CodeSee’s review and announcement blog post to feature in the newsletter synchronized with their other marketing initiatives. The review, beta launch and announcement of seed funding reached 12K developer inboxes.

Beta Release

To drive engagement, CodeSee launched a beta of their open source project OSS Port, powered by CodeSee Maps. Console included the beta alongside their review to drive early adopters to their project, and scheduled the timing of the newsletter to coincide with their launch at Hacktoberfest.

Blog Post

To deepen engagement and support a wider PR promotion, we included a blog post written by CodeSee CEO, Shanea Leven announcing their seed round and more information about their latest release.

Plan your campaign

We'll help you launch your tool and find new customers the right way.

Get in touch

Download our advertiser kit in .pdf.