Privacy Policy

Our goal is to track as little as possible, only collecting what is essential for running Console.

On our websites, this means we collect metrics about the number of visitors, where they have come from, which pages they visit on our website, and whether they sign up to our products. Knowing browser and device type helps us ensure we test on the right platforms.

If you click through one of our ads, such as on Reddit or Twitter, we track whether you then sign up using their tracking. We don’t need or want to track website visitors on an individual level and we especially want to avoid mass tracking across the internet e.g. Google Analytics, Facebook Pixel, etc.

To enable this, we use Plausible, a privacy-first analytics product that does not set any cookies and only uses anonymous metrics. We also use Vercel Analytics, which has a similar privacy-first approach without cookies.

If you sign up to our newsletter then we collect your email and may link a referrer reference to help us track our marketing efforts. We don’t track whether our emails are opened, but are interested in which links get clicked so we can improve our selection criteria. We also track which links are clicked on our website.

You can unsubscribe from all our emails at any time using the link in each email or by contacting us.

Our newsletter and website contains links to websites and third-parties. If you follow a link to any of these websites, please note that these websites have their own privacy policies. Please check these policies before you submit any personal data to these websites.

That’s the plain English version. Here are the extra details.

Last updated

2023-05-14 (change history).

Data processing purposes

If you sign up to our devtools newsletter, we collect your personal data for the purpose of sending you the newsletter. We do not use this information for any automated decision-making or profiling based on personal data.

We will never sell your personal data under any circumstances. We do not provide your data to third-parties for marketing purposes.

Lawful purposes for processing

  • Consent. By signing up to our devtools newsletter you are consenting to receive that newsletter by email. We use double opt-in to ensure we have your consent. You can withdraw your consent at any time by clicking the unsubscribe link in each email or by contacting us by email.
  • Legitimate interests. We track the links you click within our emails to help us improve our selection criteria.

We do not knowingly collect information from children. If you are under the age of 16, please do not submit any personal data.

Recipients of personal data

We work with a number of third-party vendors to help us run Console. We may transfer personal data to or through these services for the following purposes:

  • Cloudflare: Where we run some of our websites and infrastructure.
  • DocuSign: If you are a customer, we manage contracts using DocuSign.
  • Google: We use Google Workspace for our email, docs and general business collaboration/productivity. We also use Google Cloud services for some of our websites and infrastructure. We use Google Firebase Auth for user authentication.
  • Mailchimp: Used for mailing list management and sending emails.
  • Notion: Used for internal collaboration and tracking of customer contacts.
  • Plausible: We track website visits with Plausible Analytics which does not use cookies and is designed privacy-first.
  • Reddit: If you click through from a Reddit ad, we use Reddit’s tools to track if you then sign up to Console.
  • Twitter: If you click through from a Twitter ad, we use Twitter’s tools to track if you then sign up to Console.
  • Vercel: Where we run some of our websites and infrastructure.
  • Xero: Used for invoices and financial management if you are a supplier or customer.

Our websites and infrastructure run in the United States by default, but we also use content delivery, caching, and other optimizations across global infrastructure to make our services faster. As such we may transfer your personal data on the basis that there are appropriate safeguards in place. This includes transferring data outside of the EU and UK.

We do not provide your data to any of these third-parties for marketing purposes.

Data retention

We will only keep your personal data whilst we have a use for it.

If you unsubscribe from our devtools newsletter, we will stop sending you emails, but will keep your data for 1 year to help us track unsubscribe rates over time. If you wish to delete all your data immediately, please email us.


We use cookies only for essential purposes.

If you set your style preferences on our website to either light mode or dark mode, we save the preference in your browser local storage. This is anonymous and does not track you. The key is theme.

Your rights

You have the right to access, rectify, erase, restrict, and object to our use of your data. You can also request a portable version of your data. We extend these rights to all users globally. Email us to request any of these rights.

You can withdraw your consent at any time by clicking the unsubscribe link in each email or by contacting us by email.

For devtools newsletter subscribers, you can also exercise your rights by contacting Mailchimp directly.

Your California privacy rights

If you are a California resident, you have specific rights under the California Civil Code Section 1798.83. These are covered in the “Your rights” section above and can be exercised by emailing us.

We do not sell your personal information and do not disclose it to any third parties for marketing purposes.

The list of companies that we use to store, process, or transmit your personal information is provided above. None of these are for marketing purposes.

Who are we?

Console Ltd is registered in England and Wales at 60 Grays Inn Road, GI 404, London, WC1X 7RJ, UK. Our company number is 13016709 and our UK Data Protection registration number is ZA837052.

How do I contact you?

Our Data Protection Officer is David Mytton who can be contacted by email:

If you are unhappy with our use of your data you can complain to the UK Information Commissioner’s Office.